Hawkeye & Huckleberry Lounge
Role:
Opening Operations, Events & Marketing Consultant
Services:
Operational Leadership, Management Mentorship, Strategic Planning, Systems Implementation, Performance Analytics, SOP Development, Staff Training & Development, Revenue Optimization, Private Events Strategy, Business Development, Brand Strategy, Digital Marketing, Partnership Development, PR Management, Community Engagement
Big Win:
Profitable by month two, fully stabilized by month six.
About:
Opening June 2024, Hawkeye & Huckleberry Lounge is an 11,000 sq ft 'modern cowboy' steakhouse in Bend, Oregon, founded by brothers Brian and James Malarkey. The restaurant is a love letter to their Central Oregon ranching heritage, offering a warm and inviting atmosphere that celebrates the region's great outdoors. Design elements include a wood-fired oven, semi-private canvas tent dining areas, and a vibrant outdoor patio, all reflecting the majestic landscapes of Oregon.
The menu emphasizes ranch-to-plate traditions, featuring beef and produce sourced from their nearby Tumalo ranch, with an onsite butcher shop and smoker ensuring high-quality steaks and inventive dishes. Hawkeye & Huckleberry Lounge also serves as a dynamic venue for private events, from intimate dinners to grand celebrations.
Photography
Dina Avila












